{"id":31808,"date":"2024-09-20T17:38:38","date_gmt":"2024-09-20T09:38:38","guid":{"rendered":"https:\/\/www.ematicsolutions.com\/?p=31808"},"modified":"2024-09-20T17:41:00","modified_gmt":"2024-09-20T09:41:00","slug":"quang-cao-hien-thi-la-gi","status":"publish","type":"post","link":"https:\/\/www.ematicsolutions.com\/vn\/quang-cao-hien-thi-la-gi\/","title":{"rendered":"Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 g\u00ec? Nh\u1eefng \u0111i\u1ec1u c\u1ea7n l\u01b0u \u00fd v\u1ec1 qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb"},"content":{"rendered":"\n<p>Trong th\u1ebf gi\u1edbi qu\u1ea3ng c\u00e1o s\u1ed1, qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb (Display Ads) ch\u00ednh l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o d\u1ef1ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u. V\u1eady <strong><a href=\"https:\/\/www.ematicsolutions.com\/vn\/quang-cao-hien-thi-la-gi\/\">qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 g\u00ec<\/a><\/strong> v\u00e0 t\u1ea1i sao n\u00f3 l\u1ea1i quan tr\u1ecdng? H\u00e3y c\u00f9ng <a href=\"https:\/\/www.ematicsolutions.com\/vn\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Ematic Solutions<\/strong><\/a> kh\u00e1m ph\u00e1 chi ti\u1ebft h\u01a1n v\u00e0 t\u00ecm hi\u1ec3u nh\u1eefng \u0111i\u1ec1u c\u1ea7n l\u01b0u \u00fd v\u1ec1 lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o n\u00e0y trong b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 g\u00ec?&nbsp;<\/strong><\/h2>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb (Display Ads) l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn k\u1ebft h\u1ee3p gi\u1eefa h\u00ecnh \u1ea3nh, v\u0103n b\u1ea3n, v\u00e0 th\u00f4ng \u0111i\u1ec7p k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng (CTA). M\u1ee5c \u0111\u00edch ch\u00ednh c\u1ee7a qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u00e0 d\u1eabn h\u1ecd \u0111\u1ebfn trang \u0111\u00edch mong mu\u1ed1n.<br>Lo\u1ea1i qu\u1ea3ng c\u00e1o n\u00e0y th\u01b0\u1eddng xu\u1ea5t hi\u1ec7n \u1edf nhi\u1ec1u v\u1ecb tr\u00ed kh\u00e1c nhau tr\u00ean c\u00e1c trang web, ch\u1eb3ng h\u1ea1n nh\u01b0 \u0111\u1ea7u trang, hai b\u00ean ho\u1eb7c xen gi\u1eefa n\u1ed9i dung. Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf h\u00ecnh \u1ea3nh m\u00e0 c\u00f2n c\u00f3 th\u1ec3 bao g\u1ed3m c\u00e1c \u0111\u1ecbnh d\u1ea1ng \u0111a d\u1ea1ng nh\u01b0 video, GIF, ho\u1eb7c banner \u0111\u1ed9ng, mang l\u1ea1i tr\u1ea3i nghi\u1ec7m phong ph\u00fa v\u00e0 sinh \u0111\u1ed9ng h\u01a1n cho ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"569\" src=\"https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-4.png\" alt=\"Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 g\u00ec?\u00a0\" class=\"wp-image-31810\" style=\"width:696px;height:auto\" srcset=\"https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-4.png 1024w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-4-300x167.png 300w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-4-768x427.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>2. C\u00e1c lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb ph\u1ed5 bi\u1ebfn<\/strong><\/h2>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb c\u00f3 nhi\u1ec1u \u0111\u1ecbnh d\u1ea1ng kh\u00e1c nhau, m\u1ed7i lo\u1ea1i mang \u0111\u1ebfn c\u00e1ch ti\u1ebfp c\u1eadn ri\u00eang bi\u1ec7t, ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c m\u1ee5c ti\u00eau chi\u1ebfn d\u1ecbch c\u1ee7a doanh nghi\u1ec7p. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb ph\u1ed5 bi\u1ebfn nh\u1ea5t hi\u1ec7n nay:<\/p>\n\n\n\n<ul>\n<li><strong>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb banner: <\/strong>\u0110\u00e2y l\u00e0 d\u1ea1ng qu\u1ea3ng c\u00e1o truy\u1ec1n th\u1ed1ng nh\u1ea5t v\u00e0 th\u01b0\u1eddng xu\u1ea5t hi\u1ec7n d\u01b0\u1edbi d\u1ea1ng h\u00ecnh \u1ea3nh t\u0129nh ho\u1eb7c \u0111\u1ed9ng tr\u00ean c\u00e1c website. Banner c\u00f3 th\u1ec3 hi\u1ec3n th\u1ecb \u1edf nhi\u1ec1u v\u1ecb tr\u00ed, nh\u01b0 \u0111\u1ea7u trang, hai b\u00ean ho\u1eb7c xen k\u1ebd n\u1ed9i dung. C\u00e1c h\u1ec7 th\u1ed1ng nh\u01b0 Google Display Network (GDN) v\u00e0 Microsoft Audience Network l\u00e0 nh\u1eefng n\u01a1i ph\u1ed5 bi\u1ebfn nh\u1ea5t \u0111\u1ec3 ch\u1ea1y c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o banner.<\/li>\n\n\n\n<li><strong>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb th\u00edch \u1ee9ng (Responsive Ads): <\/strong>Qu\u1ea3ng c\u00e1o n\u00e0y s\u1eed d\u1ee5ng c\u00e1c y\u1ebfu t\u1ed1 \u0111\u1ea7u v\u00e0o nh\u01b0 h\u00ecnh \u1ea3nh, v\u0103n b\u1ea3n, v\u00e0 h\u1ec7 th\u1ed1ng s\u1ebd t\u1ef1 \u0111\u1ed9ng \u0111i\u1ec1u ch\u1ec9nh k\u00edch th\u01b0\u1edbc v\u00e0 \u0111\u1ecbnh d\u1ea1ng ph\u00f9 h\u1ee3p v\u1edbi kh\u00f4ng gian hi\u1ec3n th\u1ecb tr\u00ean t\u1eebng thi\u1ebft b\u1ecb. \u0110i\u1ec1u n\u00e0y gi\u00fap qu\u1ea3ng c\u00e1o d\u1ec5 d\u00e0ng xu\u1ea5t hi\u1ec7n tr\u00ean nhi\u1ec1u n\u1ec1n t\u1ea3ng kh\u00e1c nhau m\u00e0 kh\u00f4ng c\u1ea7n ph\u1ea3i t\u1ea1o nhi\u1ec1u phi\u00ean b\u1ea3n kh\u00e1c nhau.<\/li>\n\n\n\n<li><strong>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb t\u1ef1 nhi\u00ean (Native Ads): <\/strong>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb t\u1ef1 nhi\u00ean \u0111\u01b0\u1ee3c l\u1ed3ng gh\u00e9p m\u1ed9t c\u00e1ch li\u1ec1n m\u1ea1ch v\u00e0o n\u1ed9i dung trang web ho\u1eb7c \u1ee9ng d\u1ee5ng, khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng kh\u00f3 nh\u1eadn bi\u1ebft \u0111\u00e2y l\u00e0 qu\u1ea3ng c\u00e1o. Lo\u1ea1i qu\u1ea3ng c\u00e1o n\u00e0y c\u00f3 t\u1ef7 l\u1ec7 t\u01b0\u01a1ng t\u00e1c cao nh\u1edd v\u00e0o t\u00ednh t\u1ef1 nhi\u00ean v\u00e0 kh\u00f4ng g\u00e2y phi\u1ec1n ph\u1ee9c cho ng\u01b0\u1eddi xem.<\/li>\n\n\n\n<li><strong>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb video: <\/strong>Qu\u1ea3ng c\u00e1o video ng\u00e0y c\u00e0ng tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn, \u0111\u1eb7c bi\u1ec7t tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 YouTube v\u00e0 TikTok. Qu\u1ea3ng c\u00e1o video c\u00f3 th\u1ec3 xu\u1ea5t hi\u1ec7n d\u01b0\u1edbi d\u1ea1ng video ng\u1eafn ho\u1eb7c d\u00e0i v\u00e0 mang l\u1ea1i t\u01b0\u01a1ng t\u00e1c cao h\u01a1n so v\u1edbi c\u00e1c \u0111\u1ecbnh d\u1ea1ng truy\u1ec1n th\u1ed1ng.<\/li>\n\n\n\n<li><strong>Qu\u1ea3ng c\u00e1o rich media: <\/strong>Rich media l\u00e0 m\u1ed9t d\u1ea1ng qu\u1ea3ng c\u00e1o t\u01b0\u01a1ng t\u00e1c cao, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp v\u1edbi qu\u1ea3ng c\u00e1o b\u1eb1ng c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 video, \u00e2m thanh, ho\u1eb7c c\u00e1c t\u00ednh n\u0103ng ph\u1ee9c t\u1ea1p kh\u00e1c. \u0110\u00e2y l\u00e0 lo\u1ea1i qu\u1ea3ng c\u00e1o r\u1ea5t hi\u1ec7u qu\u1ea3 \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng s\u1ef1 ch\u00fa \u00fd v\u00e0 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m th\u00fa v\u1ecb cho ng\u01b0\u1eddi d\u00f9ng.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" width=\"750\" height=\"410\" src=\"https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-7.png\" alt=\"C\u00e1c lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb ph\u1ed5 bi\u1ebfn\" class=\"wp-image-31813\" style=\"width:710px;height:auto\" srcset=\"https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-7.png 750w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-7-300x164.png 300w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>3. \u01afu \u0111i\u1ec3m, nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3.1 \u01afu \u0111i\u1ec3m<\/strong><\/h3>\n\n\n\n<p><strong>D\u1ec5 d\u00e0ng theo d\u00f5i v\u00e0 \u0111o l\u01b0\u1eddng<\/strong><\/p>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb cho ph\u00e9p doanh nghi\u1ec7p d\u1ec5 d\u00e0ng theo d\u00f5i hi\u1ec7u qu\u1ea3 th\u00f4ng qua nhi\u1ec1u ch\u1ec9 s\u1ed1 quan tr\u1ecdng nh\u01b0 l\u01b0\u1ee3t hi\u1ec3n th\u1ecb (impressions), t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t (CTR), v\u00e0 l\u1ee3i t\u1ee9c tr\u00ean chi ti\u00eau qu\u1ea3ng c\u00e1o (ROAS). Nh\u1edd c\u00e1c ch\u1ec9 s\u1ed1 n\u00e0y, doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 c\u00f3 th\u1ec3 \u0111\u00e1nh gi\u00e1 chi ti\u1ebft hi\u1ec7u su\u1ea5t chi\u1ebfn d\u1ecbch m\u00e0 c\u00f2n nhanh ch\u00f3ng \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u qu\u1ea3. Kh\u1ea3 n\u0103ng \u0111o l\u01b0\u1eddng chi ti\u1ebft n\u00e0y l\u00e0 m\u1ed9t \u0111i\u1ec3m m\u1ea1nh, gi\u00fap doanh nghi\u1ec7p lu\u00f4n ki\u1ec3m so\u00e1t t\u1ed1t chi\u1ebfn d\u1ecbch c\u1ee7a m\u00ecnh v\u00e0 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh nhanh ch\u00f3ng d\u1ef1a tr\u00ean d\u1eef li\u1ec7u th\u1ef1c t\u1ebf.<\/p>\n\n\n\n<p><strong>Chi ph\u00ed h\u1ee3p l\u00fd v\u00e0 linh ho\u1ea1t<\/strong><\/p>\n\n\n\n<p>M\u1ed9t trong nh\u1eefng l\u1ee3i th\u1ebf l\u1edbn c\u1ee7a qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 kh\u1ea3 n\u0103ng t\u00f9y ch\u1ec9nh n\u1ed9i dung, h\u00ecnh \u1ea3nh v\u00e0 th\u00f4ng \u0111i\u1ec7p ngay trong qu\u00e1 tr\u00ecnh chi\u1ebfn d\u1ecbch. \u0110i\u1ec1u n\u00e0y gi\u00fap doanh nghi\u1ec7p linh ho\u1ea1t thay \u0111\u1ed5i khi c\u1ea7n thi\u1ebft, t\u1ed1i \u01b0u h\u00f3a chi ph\u00ed v\u00e0 gi\u1ea3m thi\u1ec3u l\u00e3ng ph\u00ed n\u1ebfu m\u1ed9t qu\u1ea3ng c\u00e1o kh\u00f4ng hi\u1ec7u qu\u1ea3 nh\u01b0 d\u1ef1 \u0111\u1ecbnh. Kh\u1ea3 n\u0103ng \u0111i\u1ec1u ch\u1ec9nh n\u00e0y t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho doanh nghi\u1ec7p t\u1eadn d\u1ee5ng t\u1ed1i \u0111a ng\u00e2n s\u00e1ch, \u0111\u1ed3ng th\u1eddi c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t chi\u1ebfn d\u1ecbch m\u00e0 kh\u00f4ng c\u1ea7n \u0111\u1ea7u t\u01b0 l\u1edbn ngay t\u1eeb ban \u0111\u1ea7u.<\/p>\n\n\n\n<p><strong>H\u1ed7 tr\u1ee3 ti\u1ebfp th\u1ecb l\u1ea1i (Remarketing)<\/strong><\/p>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb c\u00f2n l\u00e0 c\u00f4ng c\u1ee5 m\u1ea1nh m\u1ebd \u0111\u1ec3 th\u1ef1c hi\u1ec7n ti\u1ebfp th\u1ecb l\u1ea1i (remarketing), gi\u00fap doanh nghi\u1ec7p ti\u1ebfp c\u1eadn l\u1ea1i nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u00e3 t\u1eebng gh\u00e9 th\u0103m trang web ho\u1eb7c t\u01b0\u01a1ng t\u00e1c v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. Nh\u1edd v\u00e0o vi\u1ec7c nh\u1eafm l\u1ea1i \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u0103ng kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i, c\u1ee7ng c\u1ed1 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 gia t\u0103ng kh\u1ea3 n\u0103ng mua h\u00e0ng. \u0110\u00e2y l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a t\u00e0i nguy\u00ean v\u00e0 khai th\u00e1c t\u1ed1i \u0111a ti\u1ec1m n\u0103ng c\u1ee7a m\u1ed7i kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p><strong>T\u1ea1o v\u00e0 thi\u1ebft l\u1eadp d\u1ec5 d\u00e0ng<\/strong><\/p>\n\n\n\n<p>So v\u1edbi c\u00e1c h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o kh\u00e1c, qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb c\u00f3 quy tr\u00ecnh thi\u1ebft l\u1eadp \u0111\u01a1n gi\u1ea3n v\u00e0 kh\u00f4ng y\u00eau c\u1ea7u ki\u1ebfn th\u1ee9c k\u1ef9 thu\u1eadt ph\u1ee9c t\u1ea1p. B\u1ea5t k\u1ef3 ai, k\u1ec3 c\u1ea3 nh\u1eefng ng\u01b0\u1eddi m\u1edbi trong l\u0129nh v\u1ef1c qu\u1ea3ng c\u00e1o, \u0111\u1ec1u c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng thi\u1ebft l\u1eadp m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb hi\u1ec7u qu\u1ea3. \u0110i\u1ec1u n\u00e0y gi\u00fap doanh nghi\u1ec7p ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 ngu\u1ed3n l\u1ef1c, t\u1eeb \u0111\u00f3 nhanh ch\u00f3ng tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch m\u00e0 kh\u00f4ng c\u1ea7n s\u1ef1 h\u1ed7 tr\u1ee3 l\u1edbn t\u1eeb c\u00e1c chuy\u00ean gia k\u1ef9 thu\u1eadt.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" width=\"1600\" height=\"840\" src=\"https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-8.png\" alt=\"\u01afu \u0111i\u1ec3m, nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb\" class=\"wp-image-31814\" style=\"width:651px;height:auto\" srcset=\"https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-8.png 1600w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-8-300x158.png 300w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-8-1024x538.png 1024w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-8-768x403.png 768w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-8-1536x806.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\"><strong>3.2 Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/h3>\n\n\n\n<p><strong>T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i th\u1ea5p<\/strong><\/p>\n\n\n\n<p>M\u1eb7c d\u00f9 qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb r\u1ea5t m\u1ea1nh v\u1ec1 m\u1eb7t t\u0103ng c\u01b0\u1eddng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, nh\u01b0ng n\u00f3 th\u01b0\u1eddng kh\u00f4ng mang l\u1ea1i t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i cao ngay l\u1eadp t\u1ee9c nh\u01b0 qu\u1ea3ng c\u00e1o t\u00ecm ki\u1ebfm. \u0110i\u1ec1u n\u00e0y l\u00e0 do ng\u01b0\u1eddi d\u00f9ng ti\u1ebfp x\u00fac v\u1edbi qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb th\u01b0\u1eddng kh\u00f4ng c\u00f3 \u00fd \u0111\u1ecbnh mua h\u00e0ng t\u1ee9c th\u00ec, d\u1eabn \u0111\u1ebfn t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i th\u1ea5p h\u01a1n.<\/p>\n\n\n\n<p><strong>Ad blindness&nbsp;<\/strong><\/p>\n\n\n\n<p>V\u00ec qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb xu\u1ea5t hi\u1ec7n ph\u1ed5 bi\u1ebfn tr\u00ean nhi\u1ec1u n\u1ec1n t\u1ea3ng, ng\u01b0\u1eddi d\u00f9ng d\u1ec5 ph\u00e1t tri\u1ec3n th\u00f3i quen \u201cm\u00f9 banner,\u201d t\u1ee9c l\u00e0 b\u1ecf qua qu\u1ea3ng c\u00e1o m\u00e0 kh\u00f4ng ch\u00fa \u00fd \u0111\u1ebfn n\u00f3. \u0110\u1eb7c bi\u1ec7t, khi qu\u1ea3ng c\u00e1o kh\u00f4ng \u0111\u1ee7 n\u1ed5i b\u1eadt ho\u1eb7c xu\u1ea5t hi\u1ec7n qu\u00e1 th\u01b0\u1eddng xuy\u00ean, hi\u1ec7u qu\u1ea3 c\u1ee7a n\u00f3 s\u1ebd gi\u1ea3m s\u00fat nghi\u00eam tr\u1ecdng.<\/p>\n\n\n\n<p><strong>C\u00f4ng c\u1ee5 ch\u1eb7n qu\u1ea3ng c\u00e1o<\/strong><\/p>\n\n\n\n<p>V\u1edbi s\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 ch\u1eb7n qu\u1ea3ng c\u00e1o, nhi\u1ec1u ng\u01b0\u1eddi d\u00f9ng c\u00f3 xu h\u01b0\u1edbng s\u1eed d\u1ee5ng ch\u00fang \u0111\u1ec3 tr\u00e1nh b\u1ecb l\u00e0m phi\u1ec1n. \u0110i\u1ec1u n\u00e0y l\u00e0m gi\u1ea3m \u0111\u00e1ng k\u1ec3 ph\u1ea1m vi ti\u1ebfp c\u1eadn c\u1ee7a qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb v\u00e0 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch, \u0111\u1eb7c bi\u1ec7t \u0111\u1ed1i v\u1edbi nh\u1eefng nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 ch\u1eb7n qu\u1ea3ng c\u00e1o m\u1ea1nh m\u1ebd.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4. Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb v\u00e0 bi\u1ec3u ng\u1eef qu\u1ea3ng c\u00e1o kh\u00e1c nhau nh\u01b0 th\u1ebf n\u00e0o<\/strong><\/h2>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb (Display Ads) v\u00e0 bi\u1ec3u ng\u1eef qu\u1ea3ng c\u00e1o (Banner Ads) th\u01b0\u1eddng b\u1ecb nh\u1ea7m l\u1eabn v\u00ec c\u1ea3 hai \u0111\u1ec1u l\u00e0 d\u1ea1ng qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn c\u00f3 h\u00ecnh \u1ea3nh. Tuy nhi\u00ean, ch\u00fang c\u00f3 nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m v\u00e0 \u1ee9ng d\u1ee5ng kh\u00e1c bi\u1ec7t r\u00f5 r\u1ec7t.<\/p>\n\n\n\n<p><strong>H\u00ecnh th\u1ee9c v\u00e0 k\u00edch th\u01b0\u1edbc:<\/strong><\/p>\n\n\n\n<p>Bi\u1ec3u ng\u1eef qu\u1ea3ng c\u00e1o (Banner Ads) l\u00e0 m\u1ed9t lo\u1ea1i h\u00ecnh c\u1ee5 th\u1ec3 c\u1ee7a qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb, th\u01b0\u1eddng c\u00f3 h\u00ecnh ch\u1eef nh\u1eadt c\u1ed1 \u0111\u1ecbnh nh\u01b0 \u1edf \u0111\u1ea7u trang (leaderboard) ho\u1eb7c b\u00ean c\u1ea1nh n\u1ed9i dung (sidebar). Bi\u1ec3u ng\u1eef qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 l\u00e0 h\u00ecnh \u1ea3nh t\u0129nh ho\u1eb7c \u0111\u1ed9ng v\u00e0 gi\u1edbi h\u1ea1n trong c\u00e1c k\u00edch th\u01b0\u1edbc ti\u00eau chu\u1ea9n nh\u01b0 468&#215;60 pixel. Trong khi \u0111\u00f3, qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb bao g\u1ed3m nhi\u1ec1u \u0111\u1ecbnh d\u1ea1ng phong ph\u00fa h\u01a1n nh\u01b0 video, \u1ea3nh \u0111\u1ed9ng (GIF), v\u00e0 rich media, mang l\u1ea1i nhi\u1ec1u s\u1ef1 t\u01b0\u01a1ng t\u00e1c h\u01a1n&nbsp; .<\/p>\n\n\n\n<p><strong>V\u1ecb tr\u00ed hi\u1ec3n th\u1ecb:<\/strong><\/p>\n\n\n\n<p>Bi\u1ec3u ng\u1eef qu\u1ea3ng c\u00e1o (Banner Ads) th\u01b0\u1eddng ch\u1ec9 xu\u1ea5t hi\u1ec7n tr\u00ean c\u00e1c trang web v\u00e0 \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, trong khi qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb c\u00f3 th\u1ec3 xu\u1ea5t hi\u1ec7n \u1edf nhi\u1ec1u n\u01a1i h\u01a1n, bao g\u1ed3m c\u1ea3 c\u00e1c n\u1ec1n t\u1ea3ng x\u00e3 h\u1ed9i, YouTube, v\u00e0 nhi\u1ec1u trang m\u1ea1ng kh\u00e1c. \u0110i\u1ec1u n\u00e0y gi\u00fap qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb c\u00f3 kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn \u0111a d\u1ea1ng v\u00e0 linh ho\u1ea1t h\u01a1n trong c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o&nbsp; .<\/p>\n\n\n\n<p><strong>Kh\u1ea3 n\u0103ng t\u01b0\u01a1ng t\u00e1c:<\/strong><\/p>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb cung c\u1ea5p nhi\u1ec1u c\u01a1 h\u1ed9i t\u01b0\u01a1ng t\u00e1c h\u01a1n, ch\u1eb3ng h\u1ea1n nh\u01b0 video, CTA ph\u1ee9c t\u1ea1p ho\u1eb7c khuy\u1ebfn kh\u00edch t\u1ea3i \u1ee9ng d\u1ee5ng, trong khi bi\u1ec3u ng\u1eef qu\u1ea3ng c\u00e1o ch\u1ee7 y\u1ebfu t\u1eadp trung v\u00e0o vi\u1ec7c k\u00edch th\u00edch l\u01b0\u1ee3t nh\u1ea5p (click-through). Do \u0111\u00f3, qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb th\u01b0\u1eddng c\u00f3 m\u1ee5c ti\u00eau g\u1eafn k\u1ebft ng\u01b0\u1eddi d\u00f9ng l\u00e2u d\u00e0i h\u01a1n bi\u1ec3u ng\u1eef&nbsp; .<\/p>\n\n\n\n<p><strong>M\u00f4 h\u00ecnh chi ph\u00ed:<\/strong><\/p>\n\n\n\n<p>Bi\u1ec3u ng\u1eef qu\u1ea3ng c\u00e1o th\u01b0\u1eddng \u0111\u01b0\u1ee3c t\u00ednh ph\u00ed d\u1ef1a tr\u00ean s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb (CPM) ho\u1eb7c s\u1ed1 l\u01b0\u1ee3t nh\u1ea5p (CPC), c\u00f2n qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb linh ho\u1ea1t h\u01a1n v\u1ec1 m\u1eb7t chi ph\u00ed, c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c m\u00f4 h\u00ecnh nh\u01b0 CPC, CPA (chi ph\u00ed cho m\u1ed7i h\u00e0nh \u0111\u1ed9ng), ho\u1eb7c CPV (chi ph\u00ed cho m\u1ed7i l\u01b0\u1ee3t xem video) t\u00f9y thu\u1ed9c v\u00e0o m\u1ee5c ti\u00eau chi\u1ebfn d\u1ecbch .<\/p>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb mang l\u1ea1i s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 t\u01b0\u01a1ng t\u00e1c cao h\u01a1n, ph\u00f9 h\u1ee3p cho c\u00e1c chi\u1ebfn d\u1ecbch nh\u1eafm m\u1ee5c ti\u00eau ho\u1eb7c <strong><a href=\"https:\/\/www.ematicsolutions.com\/vn\/performance-marketing-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">performance marketing<\/a><\/strong>, trong khi bi\u1ec3u ng\u1eef qu\u1ea3ng c\u00e1o th\u01b0\u1eddng hi\u1ec7u qu\u1ea3 h\u01a1n cho vi\u1ec7c t\u0103ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp nhanh v\u00e0 ng\u1eafn h\u1ea1n.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-5.png\" alt=\"Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb v\u00e0 bi\u1ec3u ng\u1eef qu\u1ea3ng c\u00e1o kh\u00e1c nhau nh\u01b0 th\u1ebf n\u00e0o\" class=\"wp-image-31811\" style=\"width:613px;height:auto\" srcset=\"https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-5.png 1200w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-5-300x157.png 300w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-5-1024x536.png 1024w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-5-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>5. K\u00edch th\u01b0\u1edbc c\u00e1c m\u1eabu qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb<\/strong><\/h2>\n\n\n\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c k\u00edch th\u01b0\u1edbc ph\u1ed5 bi\u1ebfn \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng r\u1ed9ng r\u00e3i v\u00e0 t\u1ed1i \u01b0u cho c\u1ea3 m\u00e1y t\u00ednh l\u1eabn thi\u1ebft b\u1ecb di \u0111\u1ed9ng:&nbsp;<\/p>\n\n\n\n<ul>\n<li><strong>H\u00ecnh ch\u1eef nh\u1eadt trung b\u00ecnh<\/strong>: 300 x 250 px<\/li>\n\n\n\n<li><strong>H\u00ecnh ch\u1eef nh\u1eadt ngang (Leaderboard)<\/strong>: 728 x 90 px<\/li>\n\n\n\n<li><strong>H\u00ecnh ch\u1eef nh\u1eadt \u0111\u1ee9ng (Skyscraper)<\/strong>: 160 x 600 px<\/li>\n\n\n\n<li><strong>H\u00ecnh ch\u1eef nh\u1eadt l\u1edbn<\/strong>: 300 x 600 px<\/li>\n\n\n\n<li><strong>H\u00ecnh ch\u1eef nh\u1eadt ngang tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng<\/strong>: 320 x 50 px &#8211; 640 x 100 px @2X (b\u1eaft bu\u1ed9c).<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1065\" src=\"https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-6.png\" alt=\"K\u00edch th\u01b0\u1edbc c\u00e1c m\u1eabu qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb\" class=\"wp-image-31812\" style=\"width:661px;height:auto\" srcset=\"https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-6.png 1600w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-6-300x200.png 300w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-6-1024x682.png 1024w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-6-768x511.png 768w, https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/image-6-1536x1022.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>6. M\u1ed9t s\u1ed1 thu\u1eadt ng\u1eef li\u00ean quan \u0111\u1ebfn qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>Impressions (L\u01b0\u1ee3t hi\u1ec3n th\u1ecb)<\/strong><\/td><td>S\u1ed1 l\u1ea7n qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c nh\u00ecn th\u1ea5y.<\/td><\/tr><tr><td><strong>Reach (Ph\u1ea1m vi ti\u1ebfp c\u1eadn)<\/strong><\/td><td>S\u1ed1 ng\u01b0\u1eddi d\u00f9ng duy nh\u1ea5t m\u00e0 qu\u1ea3ng c\u00e1o ti\u1ebfp c\u1eadn.<\/td><\/tr><tr><td><strong>CTR (Click-Through Rate &#8211; T\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t)<\/strong><\/td><td>T\u1ef7 l\u1ec7 s\u1ed1 l\u01b0\u1ee3t nh\u1ea5p chu\u1ed9t tr\u00ean t\u1ed5ng s\u1ed1 l\u01b0\u1ee3t hi\u1ec3n th\u1ecb.<\/td><\/tr><tr><td><strong>CPC (Cost-Per-Click)<\/strong><\/td><td>Chi ph\u00ed m\u00e0 b\u1ea1n tr\u1ea3 m\u1ed7i khi c\u00f3 ng\u01b0\u1eddi nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o.<\/td><\/tr><tr><td><strong>CPM (Cost Per Mille)<\/strong><\/td><td>Chi ph\u00ed t\u00ednh tr\u00ean m\u1ed7i 1.000 l\u1ea7n qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb.<\/td><\/tr><tr><td><strong>CPA (Cost Per Action)<\/strong><\/td><td>Chi ph\u00ed cho m\u1ed7i h\u00e0nh \u0111\u1ed9ng mong mu\u1ed1n, ch\u1eb3ng h\u1ea1n nh\u01b0 \u0111\u0103ng k\u00fd, mua h\u00e0ng, ho\u1eb7c \u0111i\u1ec1n v\u00e0o bi\u1ec3u m\u1eabu.<\/td><\/tr><tr><td><strong>Conversion Rate (T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i)<\/strong><\/td><td>T\u1ef7 l\u1ec7 ng\u01b0\u1eddi d\u00f9ng th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng mong mu\u1ed1n (v\u00ed d\u1ee5: mua h\u00e0ng, \u0111\u0103ng k\u00fd) so v\u1edbi t\u1ed5ng s\u1ed1 t\u01b0\u01a1ng t\u00e1c.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>K\u1ebft Lu\u1eadn<\/strong><\/h2>\n\n\n\n<p>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 gi\u00fap doanh nghi\u1ec7p ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau v\u00e0 n\u00e2ng cao hi\u1ec7u qu\u1ea3 ti\u1ebfp th\u1ecb. V\u1edbi chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p, b\u1ea1n c\u00f3 th\u1ec3 t\u1ed1i \u01b0u chi ph\u00ed v\u00e0 gia t\u0103ng t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i d\u1ec5 d\u00e0ng.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.ematicsolutions.com\/vn\/contact\/\">Li\u00ean h\u1ec7 n<\/a><a href=\"https:\/\/www.ematicsolutions.com\/vn\/contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">gay<\/a> v\u1edbi Ematic Solutions h\u00f4m nay \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n v\u00e0 tr\u1ea3i nghi\u1ec7m mi\u1ec5n ph\u00ed d\u1ecbch v\u1ee5 audit CRO cho website, gi\u00fap t\u1ed1i \u01b0u ho\u00e1 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i v\u00e0 mang l\u1ea1i hi\u1ec7u qu\u1ea3 v\u01b0\u1ee3t tr\u1ed9i cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trong th\u1ebf gi\u1edbi qu\u1ea3ng c\u00e1o s\u1ed1, qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb (Display Ads) ch\u00ednh l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o d\u1ef1ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u. <\/p>\n","protected":false},"author":108,"featured_media":31809,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[176],"tags":[604,908],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 g\u00ec? Nh\u1eefng \u0111i\u1ec1u c\u1ea7n l\u01b0u \u00fd v\u1ec1 qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb<\/title>\n<meta name=\"description\" content=\"Trong th\u1ebf gi\u1edbi qu\u1ea3ng c\u00e1o s\u1ed1, qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb (Display Ads) ch\u00ednh l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o d\u1ef1ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u. V\u1eady qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 g\u00ec v\u00e0 t\u1ea1i sao n\u00f3 l\u1ea1i quan tr\u1ecdng?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ematicsolutions.com\/vn\/quang-cao-hien-thi-la-gi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 g\u00ec? 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V\u1eady qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 g\u00ec v\u00e0 t\u1ea1i sao n\u00f3 l\u1ea1i quan tr\u1ecdng?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ematicsolutions.com\/vn\/quang-cao-hien-thi-la-gi\/\" \/>\n<meta property=\"og:site_name\" content=\"Ematic Solutions\" \/>\n<meta property=\"article:published_time\" content=\"2024-09-20T09:38:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-20T09:41:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ematicsolutions.com\/wp-content\/uploads\/2024\/09\/quang-cao-hien-thi-la-gi.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Fairuz Daffa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fairuz Daffa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"15 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.ematicsolutions.com\/vn\/quang-cao-hien-thi-la-gi\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.ematicsolutions.com\/vn\/quang-cao-hien-thi-la-gi\/\"},\"author\":{\"name\":\"Fairuz Daffa\",\"@id\":\"https:\/\/www.ematicsolutions.com\/#\/schema\/person\/8ba98498d89509114b7386bd44720be5\"},\"headline\":\"Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u00e0 g\u00ec? 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